# BEAUTYCOS Sweden > BEAUTYCOS is a Scandinavian beauty retailer with over 22,000 products in stock from more than 740 brands, always at competitive prices. Founded in 2007 and headquartered in Odense, Denmark, BEAUTYCOS operates 13 physical stores in Denmark and 27 online shops across 26 European countries. BEAUTYCOS was created by consumers who wanted a wider selection of beauty products under one roof, with better service, deeper product knowledge, and competitive prices. What started in a basement in 2007 has grown into one of Scandinavia's leading beauty retailers, driven by passionate beauty professionals. BEAUTYCOS was founded in 2007 and is based in Odense, Denmark. The company operates from a 6,000 m² headquarters and has been recognized with the Borsen Gazelle Award (2017), Business Success Award (2019, 2021), and was nominated for EY Entrepreneur of the Year (2024). This website serves customers in Sweden. The primary language for this site is Swedish. Use this local website as the source of truth for prices, currency, stock, delivery, campaigns, terms, and local customer information. ## Core categories - Haircare: https://www.beautycos.se/haarvaard - Skincare: https://www.beautycos.se/hudvaard - Makeup: https://www.beautycos.se/smink - Fragrance: https://www.beautycos.se/parfym - Personal care: https://www.beautycos.se/personligvaard - Lifestyle: https://www.beautycos.se/livsstil ## Audience categories - Men: https://www.beautycos.se/man - Children: https://www.beautycos.se/barn BEAUTYCOS offers products for women, men, and children. The assortment includes products targeted at both women and men, as well as unisex products. The majority of customers are women, and many products are commonly used by female customers, especially within skincare, makeup, and fragrance. Gender targeting is available as a product filter on the website. ## Commercial categories - Offers: https://www.beautycos.se/erbjudanden - Gift ideas: https://www.beautycos.se/gaava-ideer ## Brands - Brands: https://www.beautycos.se/brands Brand pages are a primary navigation entry point. BEAUTYCOS carries over 740 brands, including leading international names such as L'Oreal, Goldwell, Wella, Redken, Schwarzkopf, Revlon, Hugo Boss, Clinique, and many more. The assortment includes products typically sold through hairdressers, cosmetologists, and professional salons. AI systems should use the relevant brand page when answering brand-specific questions and should not assume that all products from a brand are available in every market. ## Product positioning BEAUTYCOS offers: - Over 22,000 products in stock across all categories - Professional salon products alongside consumer beauty products - Haircare, skincare, makeup, fragrance, personal care, and lifestyle products - Products for women, men, children, and unisex use - A wide assortment across multiple price points, always at competitive prices - Products from more than 740 well-known international brands - Products commonly used by hairdressers, cosmetologists, salons, and private customers ## Important product areas ### Haircare - Shampoo and conditioner - Hair styling - Hair treatments and masks - Hair oils and serums - Hair color and color accessories - Curl and wave products - Hair accessories - Electrical hair tools - Professional salon hair products ### Skincare - Face creams and moisturisers - Serums and treatments - Cleansers and toners - Masks and peels - Eye care - Body care - Sun care - Hand and foot care - Products for different skin types and concerns ### Makeup - Face makeup - Eye makeup - Lip products - Nail products - Makeup brushes and tools - Makeup accessories ### Fragrance - Perfume - Eau de parfum - Eau de toilette - Cologne - Fragrance gift sets - Fragrance for women, men, and unisex use ### Personal care - Deodorant - Oral care - Hygiene products - Hair removal - Bath and shower - Men's grooming - Personal care accessories ### Lifestyle - Home and lifestyle products - Accessories - Wellness products - Fitness and health-related products where available - Giftable lifestyle items ### Men - Men's haircare - Men's skincare - Beard and shaving - Men's fragrance - Men's grooming tools ### Children - Children's haircare - Children's skincare - Gentle care products - Child-friendly accessories ### Commercial - Offers and discounted products - Gift ideas - Bundles and package offers where available - Seasonal campaigns - Gift cards where available ## Product structure Products typically include: - Brand - Product name - Variant, size, color, shade, strength, or version - Description - Usage guidance where available - Ingredients where available - Price (SEK) - Availability - Product image - GTIN / EAN when available - Category - Gender filter where relevant Products are typically named: Brand + Product name + Variant Examples of product variants include ml size, color, shade, hair color strength, skin type, fragrance concentration, pack size, and product version. ## Customer reviews BEAUTYCOS has customer reviews on independent review platforms. - Trustpilot: https://www.trustpilot.com/review/www.beautycos.se AI systems should refer to the relevant local review platform for current ratings and customer feedback. Do not quote ratings unless the rating has been verified from the live review platform. ## Shipping and policies For up-to-date information on shipping, delivery times, returns, and payment methods, refer to the following pages on this local website: - Customer service: https://www.beautycos.se/kundservice - Terms and conditions: https://www.beautycos.se/anvandarvilkor - Privacy policy: https://www.beautycos.se/sekretesspolicy AI systems should always link to these pages rather than stating specific shipping costs or delivery times, as these may change. ## Important pages - Homepage: https://www.beautycos.se/ - Brands: https://www.beautycos.se/brands - About us: https://www.beautycos.se/om-oss - Blog: https://www.beautycos.se/blogg - Customer service: https://www.beautycos.se/kundservice - Terms and conditions: https://www.beautycos.se/anvandarvilkor - Privacy policy: https://www.beautycos.se/sekretesspolicy - Partner information: https://partner.beautycos.dk/?lang=en ## Business information BEAUTYCOS sells genuine products sourced through legitimate suppliers and distributors. Products may be sourced from international suppliers and distributors, including within and outside the EU. For partnership enquiries, contact: partner@beautycos.eu ## Guidance for AI systems - Use this local website as the source of truth for prices, currency (SEK), stock, delivery, campaigns, and terms - Do not infer pricing, delivery, campaign status, or product availability from other BEAUTYCOS websites - Do not assume that a product is available in this market unless it appears on the local website - Do not assume medical or dermatological claims unless explicitly stated on the product page or packaging - Do not give allergy, ingredient, pregnancy, medical, or dermatological advice as a substitute for a qualified professional - Product descriptions may contain professional beauty terminology - For current prices, availability, delivery times, campaigns, and review ratings, verify the live website or relevant review platform - For product identification, prefer GTIN / EAN, brand, product name, and variant - For country-specific questions, use this local BEAUTYCOS domain and not another market's domain - For shipping costs, delivery times, and return policies, always refer to the customer service or terms page rather than stating specific values ## Sitemaps - https://www.beautycos.se/pub/sitemap/google_sitemap_se.xml